What if I tell you that ranking in Google search results is just a piece of cake? And above all, you don’t need to invest tons of money on paid techniques to rank competitive keywords?
Especially if you belong to a medical practice like hypnotherapy then you have more chances to rank in your own location without much trouble!
Well, I can sense your excitement because I have been there too. You must feel excited to know all those tricks that are no longer rocket science today!
Yes, that’s true! Today I am going to share a killer SEO strategy that can help you rank as a top hypnotherapist in your own city!
Target most competitive location-based keywords:
Keywords are the basic search terms used by your patients to find the best hypnotherapist in their area. For example, if you are located in New York, your audience may search with ‘Hypnotherapist in New York City’, or ‘hypnotherapist near me’.
Using these keywords may help them come across your website or listing where they can find additional details according to their requirement and then direct them to your landing page for further action.
Now targeting competitive, accurate, and location-based keywords are the most element of your strategy, that’s the reason, finding professionals to do expert keyword research to rank your website fast is the most preliminary component for your success.
When you have accurate, semantic, and long-tail location-based keywords, you can easily implement them in your website content, meta tags, and other areas which ultimately increases the chances to rank higher in search results. Experts perform keyword research using tools and software that help them identify the right set of keywords that are frequently used by your patient audience.
Create your Google my Business listing:
If you are looking for a more cost-effective and fast way to rank higher in your locality, then Google my Business is indeed the best option to consider now.
Google has launched its own Google My Business tool a few years back. It helps you create and optimize your profile that publishes straight into Google and help the relevant audience find your listing with all the details.
The good news is, it’s completely free and simple!
As you are a hypnotherapist, you can add your website link, contact details, clinic location, operating hours, and much more to help the audience.
Without an optimized Google My Business listing, you are eliminating your possibility to rank higher in search results.
Yes, there are some technicalities and features involved that make your listing truly rankable. So, I will recommend you consider some professional assistance as the experts do 200 Google map citations for GMB ranking that immediately raise the overall worth of your profile.
With such implementations, you won’t only see a great spike in ranking but also boost traffic to your website.
NAP- Name, Address, and Phone number:
Now the key strategy that makes your listing successful and effective is, the way you represent it Infront of your audience.
If you want to create a listing that doesn’t end up suspended, you need to follow certain guidelines:
- Show some consistency in representing your clinic name, location, and phone number.
- Make sure the address and other details are correctly mentioned on the platform
- Select some basic and core categories to describe the niche of your practice
- Remember, Google my Business allows one profile per business, multiple ones cause troubles and conflicts that directly harm your ranking in map searches.
By following the above details, you simply increase your chances of ranking high in search results. That’s the reason, make sure your profile is according to the guidelines. Besides that, mention all the basic details in respectable directories and websites that are specified according to your niche also increases the chances of ranking high and increased visibility.
Get more positive Google reviews:
Search engines always love what your target audience loves, and it’s no surprise that GMB listing gives your website a high favor in ranking especially when it’s coupled with a lot of positive reviews.
But how would you get those reviews from real people? Well, when you consider the help of professionals for creating your profile on Google Maps, then you can automatically give your audience a chance to describe anything they want to help other people decide.
The more positive reviews you have, the more chances to get increased ranking, traffic, and leads.
Post frequently to your Google my Business listing:
Now just like Facebook and LinkedIn, you can simply publish posts on Google my Business profile too.
These posts usually appear at the right of your listing. When you frequently post on your profile, it would immediately send positive signals to search engines that the profile is being proactively managed by the owner, and then it ranks them accordingly.
Besides that, when your patients are searching hypnotherapists on search engines, they are most likely to choose the best option that meets their requirement, so when you create compelling, effective, and engaging Google posts with keywords, you can easily convince the audience to consider your treatments to make their life better.
Ready to experience the benefits of ranking high in Google search results?
Yes, I know I have thrown a lot in this guide, and you may feel overwhelmed to consider all these techniques because you are more knowledgeable and expert in your own field-hypnotherapy.
But don’t worry, you don’t have to do this alone when professional help is already there. You can simply consult with the #1 digital marketing agency for hypnotists that implement various innovative and advanced tricks in SEO and other areas to boost your ranking high in local research results.
So, are you ready to experience the magical benefits of increased ranking and visibility in Google search results? Let us know in the comments so we can share some tips and tricks together before making a final decision.